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Polls vs. Exit Polls: Why did so many get it so wrong?

As party leaders’ heads roll following one of the most shocking nights in British political history, many sleep-deprived voters are…

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Stay Ahead of the Game with Tracker Studies

Just like anyone who left early to beat the traffic at the 1999 Champions’ League final, or who couldn’t be…

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Atomik Research USA

Whatever the research project, Atomik Research USA can deliver it.  Atomik Research USA is the pioneering research arm of Atomik…

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Omnibus Surveys

An omnibus research study is a data collection approach undertaken at regular intervals.  This is usually a series of like-for-like…

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Instant Polls

When time is of the essence, our instant polls can deliver quick results which can be sold into the media…

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Brand Tracking

Our Tracker Studies are a long-term research project used to build deep consumer insight over time. This product can also…

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Children

Atomik Children are aged between six and 12 years old and are always eager to share thoughts and opinions about…

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Radio still trumps YouTube for new music

Almost two-thirds of people say they turn to radio to listen to new music, rather than YouTube, Spotify or other…

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