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Polls vs. Exit Polls: Why did so many get it so wrong?

As party leaders’ heads roll following one of the most shocking nights in British political history, many sleep-deprived voters are…

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Telecommunications

In 2000, just half of UK adults said that they had a mobile phone – that figure now stands at…

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Automotive

Atomik Car Owners is a growing demographic with a specialist appeal on the media wires. It is estimated that car…

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Atomik Home Owners

Atomik Home Owners are a fascinating panel, full of insight and open to answering questions on near enough anything. There…

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Parents

Parents are an enthusiastic research group who are always keen to share their opinion. From all ages and backgrounds, our panel…

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Atomik Over 50s

Atomik Over 50s are one of our most vocal panels and among the country’s most powerful consumer demographics. It is…

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Teens

Atomik Teens are one of the most opinionated research panels we have the pleasure of working with. This is a…

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International

Our International and European panels are becoming an increasingly popular group as brands look to increase the scope of their…

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