Our Work

Background Gaming is drawing attention away from social media and streaming, and the shift is starting to show up in the numbers. Research from advertising group Dentsu, drawn from its Consumer Navigator study, found that one in four gamers expect to spend less time on social media in future to make more room for gaming, [...]

Background The 2026 State of Web Gaming report surveyed 400 game developers and 2,000 web gamers Among web gamers, 27% spend over $50 on game purchases every month. INTRO Web games are reportedly countering discoverability challenges in the modern games landscape, with 53% of developers now seeing the format as a method to reach new [...]

Background Venmo is a popular peer-to-peer payment app for those looking to immediately send money to others. The app launched just over a decade ago and has streamlined the act of spotting your friends (or even strangers) cash in an instant. Challenge Venmo reached out to the research experts at Atomik Research to better understand [...]

OVERVIEW Vidyard commissioned Atomik Research to conduct a quantitative study of financial service professionals throughout the United States and Canada. The video platform features asynchronous video tools as well as other communication tools that propel virtual selling forward for business users. Challenge The Vidyard communications team came across multiple studies and reports focused on the [...]

Background An international technology solutions company, Kasada, teamed with Atomik Research to design and conduct a quantitative research study into the bottlenecks and businesses challenges enterprises encounter due to malicious bots and automated threats. Moreover, similar research examined bot security and bot threats in the past, but the new study aimed to dig deeper focusing [...]

Background Sauder, a furniture brand offering an impressive variety of affordable in-home furniture, approached 4media group to perform research that would help identify product types that can be sold to retailers year-round, with a focus on the needs of those who live in apartments. Challenge Apartment-livers were dubbed ‘Apartmenteers’ for the purpose of the research. [...]

Background For the fifth year in a row, Coinstar partnered with Atomik Research to conduct its annual survey of gift-giving U.S. consumers. Challenge Faced with an already crowded and competitive media landscape, Coinstar needed a holiday activation that cut through. They turned to Atomik Research for an insights-driven solution. Solution Atomik Research developed a quantitative [...]