FULL-SERVICE PR SURVEYS
As survey specialists, our team of media, public relations and accredited market research professionals supply quality data for enhancing brand narratives targeting national and local media outlets that result in influential editorial coverage.
Beyond TV, radio, newspaper, online and social media coverage, insights represent a powerful tool in today’s digital-centric world. PR surveys provide insights that enhance brand storytelling with data-driven narratives and attention-grabbing content curated for paid, earned, shared and owned channels. That content can take shape in various forms, but all is designed to cut through the cluttered media landscape with infographics, animations, videos and other solutions that achieve your goals.
Your dedicated project team guides you through the entire process with consistent updates and guidance to keep you informed and involved every step of the way.
Full-Service PR Surveys Include:
- A dedicated project team, including Market Research Society-associated researchers
- Consultation for quality assurance of respondent panel targeting
- Various segmentation splits and filtering options
- Complete questionnaire scripting and approval management
- Fielding approved questionnaire to selected panel target(s)
- Delivery of data broken down by age, gender and region in Excel
- Top line summary document outlining 20+ notable statistics
Timeline
A general U.S. population survey of 1,000-2,000 respondents can complete fielding in 24 to 36 hours. Additional time may be necessary for additional filters and specific geographic targets.
Dependable Data
All PR surveys are compliant with certified market research standards and compliance codes. Additional layers of quality control ensure results are accurate.
Experience
A dedicated team of media/PR and accredited market research professionals work closely with you. Our mission is to provide creative and practical advice to ensure the entire process and results meet and exceed expectations.
